Wednesday, November 03, 2004

 

Mass E-mail Campaigns

Mass E-mail Campaigns May Do More Harm Than Good

Report: Internet is shifting how public participates in regulatory process

PITTSBURGH—Groups that send out tens or hundreds of thousands of similar e-mails seeking to influence government regulations may be "inadvertently petitioning themselves into obscurity," according to a new report by a University of Pittsburgh professor. "The assumption has been that the more people participate in the policy-making process, the more they'll be listened to," said Stuart W. Shulman, assistant professor of information sciences and public administration at Pitt and senior research associate in Pitt's University Center for Social and Urban Research. "The fact may be that the more they participate in mass e-mail campaigns—without creating substantive, detailed, specific new information relevant to a decision—the lower the agency estimates the role of the public to be over time."

Read the full press release or the full report

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